Upcoming Events

Join Professor Cal Muckley and discover how your company can use big data and data analytics to its competitive advantage!

  • Date: Friday, June 11, 2021
  • Time: 9:30 AM - 4:30 PM
  • Venue: via Zoom
  • Location: via Zoom

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Masterclass Overview

Attend this one-day virtual analytics masterclass with Professor Cal Muckley, Professor of Operational Risk in Banking and Finance at the UCD College of Business and gain analytics knowledge that will help you make an impact within your organisation. A business analytics skillset will place participants at the intersection of machine learning and business knowledge. You will learn how analytics is all about the discovery, interpretation, and communication of meaningful patterns in data.

This masterclass is unique in such a way that it will not focus on mathematical, statistical or programming aspects of the data analytics, but rather on the practical implementation and evaluation of various managerial tools and techniques used in daily jobs. During the masterclass, you will learn how to help your company or team become more data driven. You will be able to develop ideas and implement the structure required to bring data science and data analytics to a higher level within your organisation.

The masterclass will emphasise “learning by doing” so that participants will have an opportunity to formulate, solve, and interpret several perennial business problems including that of customer attrition using open source software, RapidMiner. An important theme in the masterclass is to understand the appropriate use and valuation of models in business and the potential pitfalls from using models incorrectly or inappropriately.

The masterclass also provides you with an opportunity to share your experiences with like-minded professionals who are also keen on expanding their analytics strategies. Join Professor Cal Muckley and discover how your company can use big data and data analytics to its competitive advantage.

For more information on how to apply to attend, please contact caroline.kinsella@ucd.ie 

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