Key Benefits
By attending this programme, participants will:
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Gain a deep understanding of how AI and digital technologies are reshaping organisations and competitive landscapes.
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Learn practical frameworks, models, and a common language to analyse and discuss AI and digital business transformation with confidence.
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Explore tools to assess the capabilities of AI and digital technologies and their potential strategic and operational impact.
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Understand the essential building blocks of a successful digital enterprise.
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Receive guidance on where, when, and how to invest to achieve AI and digital ambitions effectively.
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Recognise the key challenges organisations face in realising expected outcomes from AI and digital initiatives.
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Discover proven practices that form the foundation of a general framework for digital success.
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Learn how to establish the organisational environment necessary for successful AI and digital transformation.
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Apply a practical tool to map an organisation’s digital journey from strategy to execution.
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Gain guidance on designing and managing transformations to achieve planned business outcomes.
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Benefit from lessons, insights, and good practices drawn from the latest research and real-world experience.
On completion of the programme, participants will be awarded a certificate of completion by UCD Smurfit Executive Development.












