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Programme Overview

The aim of the MSc in Retail Leadership is to develop the critical skills of a business leader who wishes to pursue a career in retail or in any related industries. The programme is rooted in strategic and operational marketing philosophies and practices, while also developing the core general management capabilities in areas such as strategy, technology, and data, which are central to the students' learning.  

The course examines and works with leading companies and brands from all over the world, enabling students to understand the implications of different retail propositions and practices from various sectors and cultures.

Ideally suited to business or marketing graduates, as well as with other specialist under-graduate qualifications in areas such as Digital Technology, Philosophy, and Financial Management.

You will need to have an interest in consumer marketing and be open to understanding consumer behaviour, data and technology in the context of constantly evolving digital ecosystems and an ability to create and deliver value propositions within or across any geographical area.

Quick Facts

12 months

Full-Time Programme Duration

September 2019

Starting

Programme Insights

Video - Prof. Damien McLoughlin

Events

Mar

16

eFellows Master Day, Business & Economics - Frankfurt

Frankfurt, Germany

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Mar

21

Meet us in Toronto in March

Toronto, Canada

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Mar

27

Quinn Information Stand March 2019

UCD Lochlann School of Business

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