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Smurfit course aims to give executives toolkit for digital transformation. School partners with Boston University for course on digital strategy and leadership.

  • Date: Thu, Jun 14, 2018

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UCD Smurfit Executive Development Digital Strategy & Leadership with Professor Venkatraman Boston University, Short Course in September 2018, is profiled in The Irish Times today.

Every business is now digital. Digital technologies and the data and insights they generate are changing why businesses exist and how they operate at the most fundamental level. Managers and companies who do not understand and adapt to this shift will lose out to those who do.

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