Scholarships announced for Masters in Marketing and Retail Innovation Programme

Applications now open for 50% tuition scholarships for new, dynamic course.

UCD Michael Smurfit Graduate Business School has announced two new scholarships to accompany the launch of the Masters in Marketing and Retail Innovation programme. The scholarships will offer half of the programme’s tuition cost to two qualified applicants.

Starting in September 2019, the dynamic new Masters will blend marketing expertise and customer-driven retail innovation. Inspired by the creativity, innovation and the relentless pace of change within retailing, the UCD Smurfit School faculty have worked closely with industry leaders to create this important programme.

Some of the greatest companies in the world will feature at the heart of the studies– from Amazon to Tesco, Primark to Burberry and Alibaba to Unilever—the MSc in Marketing and Retail Innovation is about integrating the new and old, the physical and digital, the consumer and the supplier.

This programme will ensure that students have a comprehensive grounding in marketing, while enabling opportunities to embrace the data and technological changes occurring in the industry which are transforming retail all over the world. The goal of this programme is to deliver a unique perspective and immersive experience where students can learn from each other, make connections, develop new skills, and be inspired to reach the next level within their marketing and retail careers.

The programme is supported by leading global retailers and the Garfield Weston Foundation.

Learn more about the scholarship criteria and apply before June 15, 2019 by clicking here.