What will I learn?
The curriculum has been co-devised by UCD Smurfit School and UCD School of Agriculture and Food Science in order to offer a unique opportunity to receive the highest quality business training as well as to gain a deep understanding of the food sector
Insight into the core business concepts that graduates from the course will need to master with a view to a future career in the sector
Advanced knowledge of the factors specific to food effecting the sustainability of food production and the role that innovation can play in the sector
An appreciation of the increasingly complex and global environment in which the food business currently operates and the uncertainties and risks attached to food production
How will I benefit?
- The theory-practice blend to the curriculum content, as well as the strong emphasis placed upon recent developments within the industry, makes this the ideal preparation for a career in the food business sector
- The combined business and agri-food expertise of two leading schools, ensuring market relevance and strong theoretical basis to the course
- The benefit of insight into the strategies practiced and applied within the industry, as well as the latest innovations and forms of leadership
- Upon successful completion of the course, an array of national and international employment opportunities within a rapidly-growing industry or related sectors
The curriculum provides a sound training in business concepts and practice, as well as a wider understanding of the unique environment within which food businesses operate. Students must complete 7 core modules, one option module as well as a Group Project in the second and third term.
The use of test cases is fundamental to the course to ensure its usefulness and relevance for graduates who go on to work in the agri-food industry.
Key industry speakers (including from the Food and Drink Authority and Teagasc) will contribute to a number of modules, providing students with insight into the latest developments in the field.
|Autumn Trimester||Spring Trimester||Summer Trimester|
Note: option modules listed are indicative of what has been delivered in previous years. What is offered each academic year is subject to change.
The MSc Food Business Strategy programme is open to a wide range of undergraduate profiles, but is especially suitable for those with agriculture- science- or business-focused degrees and an interest in specialising into the food sector. The programme aims to provide students with core knowledge for management and strategy development of food businesses, which also includes understanding of the role and importance of sustainability and innovation. Graduates will be competent to apply critical and analytical judgement of the increasingly complex and global environment in which food businesses operate.
The curriculum has been co-developed by the UCD Smurfit Graduate Business School and the UCD School of Agriculture and Food Science and offers a unique opportunity to receive the highest quality business training as well as to gain a deep understanding of the food sector. The theory-practice blend to the curriculum content, as well as the strong emphasis placed upon recent developments within the industry, makes this the ideal preparation for a career in the food business sector. Graduates will be encouraged to apply and act upon their core food business knowledge and will have the ambition and courage to solve problems, work in a team and significantly contribute to the success of food businesses in their future career. We encourage critical thinking and motivation and foster ambition of students to continually work on their capacities. This is achieved by providing a diversity of learning environments (classroom, off campus and guest speakers) and methods (lectures, group work, case studies, presentations) that ensures a stimulating learning experience. This equips graduates with the skills necessary to provide professional leadership in food businesses.
On successful completion of the programme students should be able to:
|Programme Goals||Programme Learning Outcomes|
|Programme Goal 1:
||Demonstrate an understanding of theory and practice of management and strategy development in food businesses.|
|Programme Goal 2:
Critically assess global perspectives in which food businesses operate, including the influence of economic, political, social and cultural factors.
Devise and develop plans, strategies and organizational structures for food businesses operating in the global market.
|Programme Goal 3:
Critically assess the economics of food businesses within the concept of sustainability.
Employ suitable theoretical and practical models to assist the innovation process.
|Programme Goal 4:
Analyse industries, markets and competitors to design and implement appropriate competitive strategies.
Communicate clearly within various business settings using appropriate media.
|Programme Goal 5:||
Show ambition and courage for action and contribution to their future career and professional development.