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Alumni Insights

Our Alumni are the ultimate ambassadors of the UCD Smurfit School learning experience. They provide the most concrete proof of the excellence that typifies our School. Browse the content below to find out more from alumni of the MSc in Marketing Practice and the key role it has played in their career progression.  Or visit our MDP Podcast Series, our MSc Alumni Stories page and Video Gallery to learn even more about the experiences of our graduates.

Emmet Daniels

MSc Marketing Practice 2020, Account Executive at Hubspot

"The MSc in Marketing Development Practise (MDP) was the perfect stepping stone between university and the workplace. The one-to-one coaching, office environment and real-world experience working with clients all made for an incredibly immersive learning experience. However, the value of the MDP goes far beyond what you learn in the classroom. I graduated from the MDP more confident, professional and self-aware, which allowed me to hit the ground running in the workplace. I also left with some friends for life!"

Leah Bashford

MSc Marketing Practice 2020, Junior Brand Manager at Danone

"My year as a marketing advisor is something I will never forget. I came away with invaluable skills and experience, a greater knowledge of marketing from putting theory into practice and gaining real experience working alongside clients. I am grateful for the memories, friendships and relationships I have built and the guidance and support from top class lecturers and industry-expert managers."


Jean McAnenly, Business Development Executive at Innocent Smoothies,
MSc Marketing Practice 2020

UCD Business Alumni Network

UCD Business Alumni comprises a global network of over 100,000 graduates in over 100 countries. The key focus of UCD Business Alumni is to help our business graduates keep in touch with colleagues, classmates, academics and the wider business community through a range of alumni activities and supports. Our goal is to create a strong alumni community and network, with the school as the focal point.  We are focused on building a life-long mutually beneficial relationship with graduates to ensure that they are constantly informed and engaged through regular events, reunions and communications. 

Find out more about the UCD Business Alumni Network and how you can become involved.

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