Alumni Testimonials
Marcus Ó Buachalla
Head of Communications and Media, Leinster Rugby
"The programme's comprehensive curriculum provides you with a full range of managerial insights, including how to effectively use your managerial power to build trust and motivate people; enhance your financial and accounting acumen; boost your marketing and communications impact; and improve your operational and strategic decision-making abilities. I would highly recommend this programme."
Ross Spelman
Cybersecurity Leader UKI & Head of Cybersecurity Services for Ireland - IBM Consulting
"The Diploma provided me with a very practical set of skills to effectively manage business objectives, deliver high-value outcomes and lead teams. The taught programme and shared classroom experiences developed invaluable insight into core management concepts and relatable business challenges."
Maxine Enright
Global Customer Care Excellence Director, Kerry
"I found it to be a transformative and hugely valuable learning opportunity. It provided practical and transferable management practices and strategies that I have been able to call on in my role and has provided the blueprint when developing strategic plans and the ability to put key concepts into practice. The module Personal Impact and Presence especially resonated and provided fundamental insights and practices to develop not only as a leader, but as an individual. I was able to draw parallels with the discussions in class, the learnings and examples from the case studies and the actual challenges and change I face in my own role. It was a thoroughly enjoyable & worthwhile learning experience."
Aidan Barry
Trading Director, Betfred
"The programme provides a 360-degree view with the manager in the middle of everything. The participants and their varied experiences made it even more interesting.The faculty, case studies, and overall structure of the programme was very good. The programme hit on all the key elements needed for one to grow in the area of general management."
Aisling Donnelly
Function Leader - Customer Experience & Improvements, TPG Telecom
"Smurfit Executive Development's Diploma in Management Excellence prepares you to meet the demands and challenges you face with the knowledge, skills, and instincts to act more decisively and think more strategically. In addition to learning the latest business practices, insights, and trends, you will examine yourself as a leader, exploring your strengths and challenges, developing greater leadership presence, and deepening your emotional intelligence."
Jim Scheer
Head of Department, data and Insights, Sustainable Energy Authorty of Ireland (SEAI)
"The Diploma in Advanced Management Performance provided me with a very practical tool-kit to more efficiently and effectively manage my team. The teaching methods and shared classroom experiences with peers provided a lasting memory of management concepts that will not just enable competence, but excellence. The programme covered the breadth of issues a senior manager must have competence in, and the qualification will help position me to succeed in a more senior role in the future. I really enjoyed the diploma and the workload was tailored well to fit in with my fulltime job."
Éamon Fennell
Territory Account Executive, Salesforce
“There was no one module that stood out, as cliché as it sounds, I really enjoyed them all! This was down to the faculty team making each module interactive and engaging but also because I had great classmates. The support you receive from your classmates and the learnings you can take from their industries is invaluable.”
Catherine Jordan
Head of Membership, Construction Industry Federation of Ireland
"The Diploma in Management Excellence was a wonderful beginning to my MSc in Business (Leadership & Management Practice) as it gave a very broad overview of business strategy, organisational culture, marketing, finance and also getting that work life balance which has become so important in modern and frenetic times. What appealed to me most was the practicality of the course and the generosity of my classmates in sharing their very honest experience and feedback from within a variety of roles. The application of the learnings of each module within the post module assignments were powerful within my role, giving me confidence to contribute positively as a member of the management team and in making real and impactful changes."












