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MSc International Marketing Practice

Bord Bia Marketing Fellowship Programme

Programme Overview

Bord Bia, the Irish Food Board, acts as a link between Irish food, drink and horticulture suppliers and existing and potential customers throughout the world. Its objective is to develop markets for Irish suppliers and to bring the taste of Irish food to more tables worldwide. With its headquarters in Dublin, Bord Bia has an extensive network of overseas offices.
The Bord Bia Talent Academy in partnership with Smurfit Executive Development, UCD Michael Smurfit Graduate Business School offers a range of world-leading post-graduate opportunities including the MSc International Marketing Practice (Bord Bia Marketing Fellowship Programme).

Applications will be opening 6th May 2024 for the Bord Bia Marketing Fellowship Programme 2025 - 2026.

UCD Smurfit School and Bord Bia Talent Academy will be seeking applications from graduates with a minimum of 2-3 years of experience from all disciplines and roles. Potential learning assignment market locations for this intake are; London, San Francisco, Chicago, New York, Madrid, Paris, Milan, Dusseldorf, Stockholm, Shanghai, Tokyo, Singapore, Dubai, Amsterdam, Australia, India and Nigeria. Note: these are subject to change

You will gain exciting overseas industry experience while being awarded an internationally recognised Masters. We have assembled the world’s best food industry educators from business schools including Harvard, IMD, INSEAD and UCD Smurfit School.

This is a full scholarship programme. All tuition fees are paid and, in addition, you receive a tax free bursary of approximately €39,300 - €45,000 per 18 months (subject to confirmation and assigned location).

If you have any queries about this programme, please contact a member of our team by email:




Key Details

March 2025

Next Intake

Fees + bursary paid


18 Months


9 Modules


NFQ Level 9 / 90 ECTS*

Accredited / Credits

Programme Structure

Placement of the Fellowship participants will be selected from locations which may include New York, London, Dubai, Shanghai, Paris, Amsterdam, Madrid, Milan, Düsseldorf, Tokyo and Stockholm. *This sample list of locations is subject to confirmation. 

The Smurfit Experience



Bord Bia Marketing Fellow, Germany



Bord Bia Marketing Fellow, UK



Bord Bia Marketing Fellow, UAE

Ranked 35th globally in latest 2023 Financial Times Rankings

UCD Smurfit Executive Development has been ranked 35th in the world in the 2023 Financial Times Executive Education Open Enrolment rankings. We are ranked 1st in Ireland and 21st in Europe with an increased overall participant satisfaction rating at 9.33/10.

The only Irish business school ranked in the Open Enrolment rankings, Smurfit Executive Development is globally ranked 25th place for New Skills and Learning, 28th place for Aims Achieved and 28th place for International Location which highlights the extent to which programmes are run off-site and outside the school’s base country and region bringing diversity of thought to the learning environment.

In addition, UCD Smurfit Executive Development ranked 34th for Teaching Methods and Materials, 35th for Course Design and 37th for Faculty. Find out more here.

Discover our Rankings and Accreditations